Download Accelerating New Food Product Design and Development by Jacqueline H. Beckley MBA, M. Michele Foley, Elizabeth J. PDF

By Jacqueline H. Beckley MBA, M. Michele Foley, Elizabeth J. Topp, Jack C. Huang, Witoon Prinyawiwatkul

To compete in ultra-modern industry, nutrients product builders are stressed to create cutting edge new items at a time whilst there are calls for on them to do extra with much less of every thing. In Accelerating New foodstuff Product layout and improvement, a bunch of professional nutrition company pros and lecturers express today’s foodstuff scientists, technologists, and product builders the modern R&D procedures they should maximize velocity, caliber, and efficiency.Accelerating New nutrition Product layout and improvement is of price to a couple of audiences. For foodstuff executives, it bargains a precis of views of the company they're in from specific viewpoints. lecturers and scholars achieve a true international standpoint of what's taking place within the meals at the start of the twenty first Century. And for working towards nutrition scientists and allied execs, the e-book presents strategic frameworks for challenge fixing and the R&D concepts, tactics, and techniques had to speed up and optimize new product improvement.

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An interesting example is a Mexican firm that had planted fields of agave in arid regions of Mexico, and with inexpensive labor had a reasonably priced crop. From this crop they developed an efficient method of manufacture of agave syrup. Syrup from the blue agave has traditionally commanded a high price since it is the only source of agave allowed in production of tequila. The opportunity this company pursued was to use agave syrup in place of high fructose corn syrup, especially where a premium could be obtained from the cachet of wild agave.

Convenience, especially portability for eating anywhere, continued to be in the forefront of new product development. Campbell’s Soup at Hand and Snapple’s Snapple-A-Day meal replacement were perfect products for on-the-go consumers. Americans were ready to have some fun and food manufacturers responded. Procter & Gamble introduced Pringles Prints, an innovative snack that features a unique, fun design printed on every crisp, Snicker’s Popables bite-sized treats, and Ritz Chips, combining toasted crunch with a taste reminiscent of Ritz crackers.

Other characteristics, not skills per se, that contribute toward a superior R&D group and would be expected from someone at Level 2, are found in an individual who demonstrates personal commitment toward getting the job done: no matter the amount of time required or how tedious the task, he or she stays with the task. Similarly, an individual’s personal integrity contributes to the strength of an organization. These characteristics are innate qualities an individual possesses. In today’s work climate of change, higher value is placed on the individual who demonstrates these qualities and contributes to their survival in the organization.

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